Whatsapp: +65 9008 2564 | Email: adaleow@runaway.com.sg | WeChat ID: adaleow

Hello. I’m Ada Leow, founder of Runaway Digital Solutions.

Runaway Pte Ltd was founded in 2010. 

Back then, it came for the sole purpose of helping people build E-Commerce websites on a budget, using cloud E-commerce solutions like Shopify and Volusion. It was a time when the market was exploring moving away from blogshop selling to cart solutions for easy ordering and payment.

The E-Commerce industry evolved to being marketplace saturated. Coincidentally, when Runaway Pte Ltd was founded in 2010, that was also the season many currently established marketplaces got started. Qoo10 came into the market in 2010, Lazada 2012 and Shopee 2015. From 2017, we observed keen competition especially between Lazada and Shopee; after Alibaba took control of Lazada in 2016. 2017 was the year we started exploring marketplaces for merchants too, and saw the effectiveness of using marketplaces to get sales traction. 

Come 2020 – the year everyone talks about Cross Border E-Commerce. While Lazada and Shopee were in talks about bringing their merchants cross border, many Singapore based merchants are already getting impatient. Our mission is to equip all Singapore based sellers to reach out to South East Asian countries as effectively as we can. The time is riped, and it’s now or never. Step out. Go S.E.A. 

Our vision to make digital affordable and accessible to all businesses still stays. Start your journey with us, we’re here for good. 🙂



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